MOG: The Internet's First Culture Coin
![MOG: The Internet's First Culture Coin](/content/images/size/w1200/2024/07/Twitter-post---1.png)
If you’ve seen pit vipers or the joycat meme 🫵😹on your timeline over the last few months, you’ve come across the MOG community!
MOG is the internet’s first culture coin that was launched in July 2023 as a fair launch via a Uniswap V2 Liquidity Pool.
Over the past year, MOG has grown into one of the largest memecoins and even recently became the #1 “Cat Coin”. So what is MOG, and how did it capture the attention of Crypto Twitter over the past year?
Tokenomics
![](https://blog.hook.xyz/content/images/2024/07/chart--2-.png)
MOG’s presence has grown significantly over the last year as it now is a top 10 memecoin by market cap.
Market Cap/FDV: $776,896,424
Circulating Supply: 360,447,686,344,655
Total Supply: 360,447,686,344,655
Max Supply: 420,690,000,000,000
While MOG originally launched on Ethereum, it has since expanded to Base. A portion of the tokens were bridged to give Base traders the option to trade MOG without needing to pay high fees on Ethereum.
MOG is tradable on multiple decentralized and centralized exchanges like Bybit, dYdX, and Rollbit. Exchanges like Kraken even have it on their listing radar.
Upcoming Catalysts
Traders are excited about the future of MOG for a few reasons.
- Growing Holder Base
- Strong Community
- Potential First Cat Coin to $1B Market Cap
Catalyst 1: Growing Top Holder Base
![](https://blog.hook.xyz/content/images/2024/07/image.png)
The number of MOG holders has nearly 5x’ed in just a few months. At the same time, the top 10 addresses have accumulated ~4% of the circulating supply. Over the past 30 days, 5 traders have accumulated over 1 Trillion tokens each.
While the second address is a hot wallet of Bybit, the other addresses don’t appear to be exchanges. Additionally, 7 out of the top 10 addresses that have acquired MOG over the past 30 days are new holders.
![](https://blog.hook.xyz/content/images/2024/07/Twitter-post---4.png)
Catalyst 2: Strong Community
MOG is one of the strongest memecoin communities in crypto. With key community members like kmoney and even Frank DeGods, MOG has captured the attention of a wide variety of crypto enthusiasts. It has even made its way into the marketing of protocols like Friendtech.
If you’re wondering what MOG is, we’ve got you covered. The idea behind MOG is to BE A FUCKING WINNER. WIN AT EVERYTHING YOU DO - at least that's what the whitepaper says.
![](https://blog.hook.xyz/content/images/2024/07/image-1.png)
The term MOG is derived from AMOG or “alpha male of group”, which first appeared on fitness forums and image boards around 2016 and was popularized around 2021. MOG’s interest has grown steadily over the past few years and doesn't show any signs of stopping.
So why do traders love MOG?
We asked Voldie.Mort, one of the top holders, on why he holds MOG and he said “I read line 6 of the contract”.
![](https://blog.hook.xyz/content/images/2024/07/image-2.png)
The meme speaks for itself. MOG or get mogged 🫵😹.
On a more serious note, the MOG team has made it easy for community members to share MOG memes, which has helped in its popularity over the past year. Community members can head to MOG’s website for premade memes or create their own on a new site allowing them to “MOG any image” by adding pit pipers and other stickers to it.
Catalyst 3: Potential First Cat Coin to $1B Market Cap
To date, memecoins have been dominated by “dog coins” like DOGE, SHIB, and WIF, however, multiple cat coins have gained mind share in the last year.
The top 3 cat coins by market cap are POPCAT, MOG, and MEW. MOG briefly held the spot as #1 cat coin before being passed by POPCAT.
The remaining question is: which cat coin will be the first to a $1B Market Cap?
While POPCAT already reached this milestone after a trader placed a $300,000 market buy to manipulate Polymarket, the market cap immediately fell down to $900M afterwards.
We’d like to see one of the cat coins reach and be able to hold a $1B market cap. MOG, POPCAT, and MEW lead the charge while newer entrants like MICHI have a long way to go before catching up. A newer token - PURR is on our radar as it is the official memecoin of Hyperliquid, one of the leading perp DEXes.
![](https://blog.hook.xyz/content/images/2024/07/Twitter-post---6.png)
MOG on Odyssey
![](https://blog.hook.xyz/content/images/2024/07/image-3.png)
After many community requests, we launched MOG perps on Odyssey in early June.
We’ve seen liquidity and open interest steadily grow since the market’s launch. We’re committed to making Odyssey the best place to trade MOG perps and won't stop till our MOG perps are the most liquid market available.
If you’re not a MOG trader but are interested in earning yield on your USDC we’ve got you covered! Starting today, USDC holders can deposit into our MOG liquidity pool to earn PNL from trading in the MOG market. Additionally, we’re incentivizing deposits with our rewards program, The Treasure Hunt.
For more information on how our liquidity pools work, check out our documentation.